Member-only story

Small Failures, Massive Success

Ben Heim
4 min readJan 29, 2023
From C D-X

I’ve been building, lately.

In the past week, my roommate and I have been working on an MVP for our new startup. It’s enthralling.

For someone who once tried to get his hands on every rendition of Steve Jobs film that existed and watched “The Social Network” six times, building a startup is my dream-come-true.

At least it was. Until you realize you have to deal with reality. This morning, I found myself on a Reddit page wondering why 90% of startups fail. Reasons varied from conflict among co-founders to a lack of product-market fit. And I couldn’t help but think: what if this happens to us?

I’m usually pretty good at hedging my bets. I understand that I’m not creating the next Facebook or Amazon. But, I would be lying if I didn’t say I was optimistic.

I think our product could offer a lot to people. I think it could change the way creators interact with their audience and introduce a new frame of reference for the creator economy.

So, how do I reconcile the idea that, on one hand, my startup is incredibly likely to fail and, on the other hand, I believe that the product will succeed.

I don’t.

Because the truth is that I don’t care. 90% — whatever. I’m not here to blow it out of the water, I’m here to build.

--

--

Ben Heim
Ben Heim

No responses yet